I SMART QRCustom Colors
Match every code to your brand without breaking the scan.
Custom Colors
A generic black-and-white square does the job, but a code in your brand colors looks intentional and trustworthy. I SMART QR lets you control both the module color and the background, and watches the contrast so your code stays reliable.
Pick foreground and background
Choose the color of the modules (the dark squares) and the background behind them. Use a color picker or paste exact hex values from your brand guidelines.
Watch the scan-health meter
As you adjust colors, a live indicator checks the contrast ratio. If a combination drops too low to scan reliably, you get a warning before you ever download.
Keep the rule of thumb
Dark modules on a light background scan fastest. Colored modules work well; colored backgrounds are riskier. The meter guides you to a safe choice.
Where it delivers
Brand consistency
Use your primary brand color on the modules so the code feels like part of your identity across packaging, print and signage.
Seasonal campaigns
Recolor codes for holidays or product launches without changing what they link to.
Multi-brand businesses
Give each sub-brand or product line its own color while keeping one consistent code style.
Functionality
- Foreground (module) color control
- Background color control
- Hex, RGB and visual picker input
- Live contrast / scan-health validation
- Works with every one of the 14 content types
If you must use a light brand color, apply it to the modules and keep the background white — never the other way around.
Create yours